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GPS Car Navigation for Rugby Tourists to New Zealand with Global iPhone and iPad First

There’s a world championship event going on in New Zealand right now with rugby teams competing for a major cup. Many of the tourists who have arrived in New Zealand or are coming over for the rugby matches have iPhones and or iPads. They may be staying in Auckland or the region the national team they are supporting is based and don’t want to buy a complete car navigation device or a map set for the whole country when they are only staying for days or weeks.

The thing with the iPhone or iPad is that it is one of those ubiquitous devices that you keep on your person and navigation isn’t necessarily just about being a driver. It might be about being confident that the way the taxi is taking you is the quickest, or how do I get to the Fan Zone or Rugby Stadium or perhaps one of the REAL NZ Festival events.

MetroView Systems Pty Limited from Australia has come up with an excellent solution using GeoSmart car navigation maps and Points of Interest data, called MetroView NZ City. Because they are a local (Australasian) company, they are nimble and were able to come up with a product well suited for the rugby tourist, or in fact any tourist visiting New Zealand. Of course there are many Kiwis who don’t need all of New Zealand either, but a real key opportunity is that if you are only coming over for days or weeks. NZ$9.95 for true GPS car navigation on a device you already own is great value. That’s less than the price of 3 cups of coffee!

The application, which you can buy from the Apple Appstore has all the Points of Interest a rugby fan is looking for, but lots of great features around the iPhone and iPad as well. For example you can listen to and control your music and podcasts right from within the application using the iPad/iPhone button. If you have appointments (with an address)  in your mobile’s calendar, you can navigate directly to them, the same applies to your contacts list. Your music will automatically mute if there is a navigation instruction.

It is likely that the concept of buying maps for a single city will become more common in other countries but you saw it here first in New Zealand with GeoSmart data and MetroView software. Of course it isn’t just about the rugby, it is full car navigation with the features you are used to using. If you are planning a visit to New Zealand and want to find your way around on your iPhone or iPad, check out this product. I think you’ll find it very useful.

And all the best to your team, I hope they do really well, maybe even second if you’re not supporting the All Blacks;p

Metroview NZ City

September 14, 2011 Posted by | Auckland, Australia, car navigation, driving directions, geosmart, gps, iphone, location based services, map tools, maps, Mobile maps, new zealand, new zealand maps, Rugby, satnav, Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Crossing the Chasm with Mobile Marketing

Location is everywhere. A large number of people now use mobile phones which are location aware through a number of technologies, most well known are GPS and GPS Assist. Some location based technologies such as car navigation are now well accepted, so the market has a general understanding of the concepts.
There is a chasm between people who use this technology regularly because they are in key industries where the applications have been adopted as a matter of course such as people in ICT and Marketing. Many bricks and mortar businesses such as retail, hospitality and tourism are only barely aware that these technologies exist.
Effective use of location or proximity based marketing solutions can have a significant impact on the profitability of many bricks and mortar companies who not only have to compete with each other, but also with Internet based retailers and wholesalers.
There are many existing applications such as Foursquare, Facebook Places, Gowalla and more which can be used by these businesses, however most business managers are unaware of the technologies, intimidated by them and to busy working in their businesses instead of on them. This presents significant opportunities for developers and the businesses themselves to take an early adopter advantage. It also displays a need for market education as to the technology and how to use it in each unique business. GeoSmart of course has web services and API’s that developers can use to create their own apps, particularly in New Zealand and Australia.

I will be exploring these issues over the coming weeks on this blog. Please bookmark or use the RSS feed if this is of interest to you.

July 4, 2011 Posted by | Australia, Australia Maps, car navigation, driving, driving directions, education, geosmart, gps, iphone, lbs, location based services, Mapping Applications, Mobile maps, navman, new zealand, proximity based marketing, satnav, software, tomtom | , , , , , , , , , , | Leave a comment

What is the best Car Nav product for New Zealand

Every year or so the Consumer Institute does a test of car navigation products and produces their ranking based on a number of criteria. Almost always the top brands are the ones that use our GeoSmart Maps. In this case the top two products also featured AA Real Time Traffic which got a mention. We believe that in future this will become a standard requirement for all quality car navigation products. First, knowing where to go doesn’t help if the road in your path is obstructed or closed due to accidents or incidents. We have had many incidents throughout New Zealand  in the last couple of weeks which have caused major delays to motorists who weren’t fortunate to have car navigation with Real Time Traffic to warn them.  A recent TV3 News Story with a race including the use of a TomTom Go Live 1000 illustrated that Real Time Traffic can beat conventional routing norms.

AA Traffic Alerts on Car Nav

The latest comparison was no exception to the norm with the top 2 products being from Navman and TomTom, with Navman slightly ahead.

These tests are always subjective and we don’t get the opportunity to comment or assist in these tests. I would like to comment on a few items here.

Firstly these devices have become highly sophisticated and have a wide range of programming options that make it hard to fairly compare devices. Their algorithms are different and they have features that are difficult to compare directly, its a case of apples versus pears and the best unit in my opinion has to do with the functionality you desire rather than the brand.

There was mention on both brands where they were guided to a staff car park at an undisclosed airport. This makes it difficult to respond. We typically provide multiple locations to drive to at major airports, but without knowing what was entered or which airport, we can’t really comment. Several brands including Navman and TomTom use GeoSmart Maps which utilises the same Points of Interest data as used by the popular AA Maps website. This site shows over 40 locations that you can route to just at Wellington Airport, as provided by GeoSmart. Obviously they did make it to the airport and they are all pretty well signposted.

There was a comment with TomTom on the Go Live 1000 about the time it took to get a GPS fix. This is ironic because the TomTom Go Live has a SIM Card in it, and therefore has communications and one of the features of it called QuickGPSFix (TM) , is the ability to download the current GPS satellite locations which means that it is designed (if you use the features correctly) to provide very fast location of satellite positions, which is required for the device to function at its best. There was a comment that some of the devices were placed in awkward positions on the windscreen. This is important because in addition to placing the device where it can be easily seen by the driver, it is also important that the device has the best possible access to the sky in order for the antenna to communicate with the satellites in order to determine its position. Apples with apples should see devices being compared being placed in an identical location on the windscreen in the same type of vehicle.

There was a mention of a product on Trade Me which came with an illegal wall charger and adaptor. There is a thriving trade of devices typically imported from China that have illegally hacked navigation software and illegal copies of car navigation maps. One of these uses GeoSmart data that is already several years old and whilst the software is good, it is also old an not licensed. Whilst these may look like a good value purchase, the software and maps are effectively stolen goods and this is frequently raised with Trade Me. If you buy product that is new, it should be factory sealed and have a serial number. If it is used or not one of the major brands, ask for a copy of the original bill or receipt.

I’ll leave you with 4 points:

1. Understand what functionality you are looking for before you buy a nav device. Read the details on the packaging or read information on company web sites and review sites. Often retail sales people just read off the box themselves. Ask them if they have personally used the devices or attended Product Knowledge  training by the manufacturer.

2. Real Time Traffic. Have you ever been stuck in traffic? Would you have liked the opportunity to be informed and had options before you started driving, or even during the trip so that you could get where you want to go?

3. If a deal looks too good to be true, it probably is.

4. Today’s nav devices have very good help screens and tutorials. It is worth spending a little time to learn about what it can do when you first purchase your device because a lot of the ‘problems’ are really lack of user knowledge rather than a failure of the device. Today’s top brands have very highly sophisticated features that may be missed by the owners.

May 10, 2011 Posted by | AA Maps, AA Traffic, car navigation, driving directions, geosmart, gps, navman, new zealand, new zealand maps, real time traffic, satnav, tomtom, Traffic, Uncategorized, Web Map | , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

GeoSmart’s AA Real Time Traffic Solution beats the traffic for TV3 Commuter

GeoSmart has been developing the AA Traffic Service for a few years now, evolving the old Roadwatch Service to a modern dynamic service which is becoming more sophisticated all the time. Around 12 months ago we updated the Roadwatch website to include accidents, incidents such as slips and flooding, road construction and maintenance. This has made the site incredibly popular when there are storms, long weekends and for any motorists to whom time is important.

In recent times we have added real time traffic congestion flow and are transmitting this data to a number of car navigation devices including Navman, TomTom and the Garmin Asus Android mobile.

One of the most recent developments is the launch of TomTom’s Go Live 1000 and 1050 models with TomTom HD Traffic. New Zealand was the first country outside of Western Europe to launch HD Traffic, because of their confidence in the quality for GeoSmart’s Real Time Traffic information, delivered as AA Traffic. What is most significant and novel about the Go Live is that it comes with a SIM Card and because of this is able to get real time traffic anywhere it can receive a Vodafone connection. It can therefore show you live traffic congestion data overlaid on the road, pretty much anywhere in the country.

AA Traffic Congestion On TomTom

 

 

 

 

 

 

 

This week TV3 reporter Alistair Wilkinson put it to the test by commuting into the station from the Waitakere Ranges in West Auckland following the exact instructions from the TomTom based on current traffic conditions. As you can see in the video, he was competing with 2 other cars from the same location. One took the route that Google Maps recommended, the other took a popular route via the motorway and got a good run. In the news story Alistair was very surprised with the route which avoided the motorway. He said “This goes against every bone in my body to go this way to get to work”. Who won? Check the video:

AA Traffic Congestion Flow on the Roadwatch Website

April 1, 2011 Posted by | AA Maps, AA Traffic, Auckland, car navigation, driving, driving directions, gps, location based services, map tools, new zealand, real time traffic, satnav, tomtom, Uncategorized | , , , , , , , , , , , , , , , , | Leave a comment

Dealing with Increasing Oil Prices for your Company Vehicles

In this morning’s NZ Herald, senior AA Analyst Mark Stockdale was quoted By Mathew Dearnaley as saying that there may be further pressure on petrol prices this week. The article pointed out that only part of the oil price increase has been passed on to consumers and the tense situation in Libya and other parts of the Middle East mean that the barrel price of oil could continue to increase dramatically.

It is clear that we have now well and truly crossed the psychological barrier of $2 per litre of 91 Octane petrol in NZ and I would be surprised if we drop below it again even if Saudi increases their oil production as suggested. AA’s Mark Stockdale made some good suggestions on ways to save fuel, all of which made good sense, especially if you own your vehicle and are paying for the fuel yourself.

I’m not saying they don’t make sense for all vehicles, but if the cost comes from your own back pocket and we have now crossed the psychological $2 barrier companies are also going to feel the pain and need to look at ways of saving money on their vehicle running costs.

You will remember the story of how to cook a frog. In 1869 Friedrich Goltz demonstrated that if you put a frog into a pot of water and heated it very slowly, the frog would not attempt to escape. Why he was doing it was another story which you can read here. The anecdote is important because we haven’t fundamentally changed our driving habits. Many of us have lead feet and as lovers of driving and fast cars, users of air conditioning and other features, we waste a lot of fuel. Perhaps the new price increases will make us jump out of the boiling water and modify our driving behaviour.

Many companies have been driving smart for some time. For example, large commercial fleet companies have been running with Fleet Management solutions using GeoSmart Maps for years. Many get total ROI from being able to claim Road User Charge RUC Rebates, which is being able to prove when they are driving on private roads or property. That means that the added benefits are free. Fleet Management uses technology to monitor many aspects of driver behaviour with a view to being able to improve driver training. For example it can monitor aspects such as harsh acceleration and braking, idling time is another aspect that consumes fuel.

Car Navigation is another tool that has been under rated. But lets look at some facts. If it costs over one dollar per km (before the latest fuel price hikes) to drive a relatively small vehicle (not counting staff costs and other items), what does it cost to run commercial vehicles? Can you afford to pay people to drive in circles looking for their next stop?

A new feature in car navigation that we have blogged about before is AA Real Time Traffic. This is a service that provides real time information advising of accidents, incidents and real time congestion covering all of New Zealand. This service is available on AA Maps, AA Roadwatch and as well as TXT and Email Alerts. What is really exciting is that you can now get this information direct to you car navigation devices including selected models from brands including Navman, TomTom, Garmin Asus, and Pantera. This page shows how it works. If you consider how much time you have spent in congested traffic, wouldn’t it be great if you could be informed about incidents before you get stuck behind them. Note AA Traffic doesn’t just cover State Highways, it covers all arterials as well, so only really leaves out small residential streets. We are now discussing how to get this information into the Fleet Dispatch rooms of freight, distribution and service companies who are managing vehicle fleets and could better manage their operations if they can see their vehicles and the traffic incidents concurrently on the same map.

You may have noticed a number of references to the NZ Automobile Association. We are a wholly owned subsidiary of the NZAA and as such are very much involved in helping NZ motorists, consumer and business and the initiatives in this blog outline many of our activities in this space.

Route Optimisation is another tool that has suddenly gained popularity. GeoSmart has offered these services for around 5 years. In effect the concept is that if you have a number of vehicles, we can tell you what order they should do their stops in, in order to drive the least distance and time. This doesn’t just take the shortest route, it takes into consideration aspects such as which roads have the least number of stops, the speed zones, the angles of corners, turn restrictions and more. It is a complex and involved problem which we have automated into an application that can be run from a web browser on a pay as you go basis. We blogged about this last week when we first heard of the $2 jump.

We made the offer of a fee trial whereby we will use Route2GO for free over up to 5 previous runs to allow you to compare the route driven, with what our recommendations would be. Many of the results have been astounding with time improvements of between half an hour and 2 hours on a run, with significant savings in fuel and other overheads, as well as the ability to do more work in the same day without an increase in fixed overheads. That offer is still available and of course the payback is now significantly increased.

So, if you have company vehicles that are more than just commuters, you may like to contact us and have a chat about how we can help. You can email us for information or a flyer or contact me (Luigi Cappel) direct on 09 9668768. We would love to help you save money, increase productivity and profit and remain competitive in the marketplace. Many companies will be forced to increase their prices and this will of course impact on inflation. On the other hand companies who work smarter could keep their prices the same or in some cases even reduce them. Historically those companies have increased their market share and in some cases taken over weaker competitors who didn’t think smart.

There are a few choices. One of them is to suffer and complain, the better one might be to contact us and see how we or are partner companies can help you prosper despite the difficult times.

I like the saying that there are 3 types of people and businesses. Those who make things happen, those who watch things happen and those who wonder what happened. Which are you?

March 6, 2011 Posted by | AA Maps, AA Traffic, Auckland, Business Tools, car navigation, carbon footprint, Delivery, Distribution, driving, driving directions, Freight, Furniture Delivery, Garmin Asus, geosmart, gps, location based services, map tools, navman, new zealand, new zealand maps, Oil Price, petrol, real time traffic, Return On Delivery, ROI, route optimisation, Route2GO, SaaS, satnav, software, territory management, tomtom, Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Christchurch Traffic Map

Our AA Traffic team has been flat out updating road closures and incidents in our system for the AA Maps and AA Roadwatch websites as well as car navigation (specified models of Navman, TomTom and Garmin Asus) and subscription alerts nationwide, but have also done a lot of work to provide quality information for the Canterbury area. This includes the Earthquake Cordon Zone. Its well worth bookmarking if you are travelling around the area as where possible, we do also include real time traffic flow.

Whilst we have been told by many people that they have been very impressed with our data quality, we would like to point out:

1.       All Road condition reports for Christchurch is provided to the AA by a number of 3rd parties .

2.       As all of these Agencies in the Christchurch area are inundated with Earthquake recovery, the information we are receiving may not be current.

3.       We are unable to guarantee accurate driving directions for the Christchurch Area as conditions are changing rapidly.

4.       Our advice to all motorists is not to drive in the earthquake affected areas unless absolutely necessary.

5.       Expect significant delays and ensure all precautions are taken to avoid accidents.

March 3, 2011 Posted by | AA Maps, AA Traffic, car navigation, driving directions, Garmin Asus, gps, location based services, map tools, maps, Mobile maps, navman, new zealand, new zealand maps, real time traffic, satnav, tomtom, Traffic, Web Map | , , , , , , , , , , , , , , , , , , , , | 4 Comments

Free AA Traffic on your Navman MY30 at Dick Smith if You are Quick

This isn’t really what this blog is usually about, but this is such a great deal, that I thought I’d share it with you.

This month, i.e. right now, we have supported a Navman promotion with Dick Smith Electronics. The deal is (while stocks last) that you can buy a Navman MY30 for $266 and they will include a free Lifetime License for AA Traffic. AA Traffic is normally a $129 add on, so this is an awesome deal.

This is a great opportunity to try out AA Real Time Traffic on a nav unit. This is one of the best ways to get AA Traffic. You don’t have to look at a web site like Roadwatch or AA Maps before you go. You don’t have to subscribe to a TXT or Email Alert service. You don’t even have to know where you are going before you get into your car.

People have often said, I know my way around, so I don’t need car navigation. They may well be right, but they don’t know what may be happening on the road ahead.  Does it matter, not if you don’t mind spending hours detouring around an incident or waiting until a road reopens. This week we had a stock truck and trailer roll on State Highway One by Puhoi. AA Traffic started sending out alerts at around 6:30 AM, so traffic heading north who were using AA Traffic didn’t get stuck. Here’s the thing. That road, the main road between Auckland and Northland, didn’t reopen for almost 6 hours! What is 6 hours of your work day worth to you?

This was a bad one, but there are always incidents, roadworks, slips, floods, wandering stock and all manner of issues on our roads. At the time I am writing this blog, we have 479 current incidents and 478 upcoming incidents such as ramp closures, sporting events etc. Here’s a classic situation for you. You go to an evening concert in Auckland City and you’re heading home to the North Shore. You get to Fanshawe St to get on the motorway to cross the Auckland Harbour Bridge and the on-ramp is closed for maintenance, which they deliberately do at night to reduce inconvenience to motorists, but it has to be done. Do you know how to get to an alternative on-ramp? Your car nav does and would have told you when you first got in your car, so you wouldn’t have even tried that entrance.

Smart people who know their way around New Zealand but spend a lot of time on the road will be buying car navigation to be able to access real time traffic so they can avoid accidents and incidents. This deal is only for limited stock, so you need to get to your local Dick Smith Electronics store quick-smart.  The deal is for a Navman MY30 at $266 and AA Traffic (usually $129) is only while stocks last. Great Mother’s Day gift, or for yourself.

Not convinced? If you lost a few hours on 4th of May when SH1 closed by Puhoi, how much was that time worth to your company? Less than $266? How often can you buy a business tool that gives you ROI that quickly? What if you were heading to the airport to catch a plane for a day trip to Wellington or for an overseas business trip or holiday. I’m sure it happened to some people.

Sometimes these incidents are an irritation, sometimes they are major.  With AA Traffic on your car navigation unit, they can very often be avoided entirely.

May 5, 2010 Posted by | AA Maps, AA Traffic, Auckland, car navigation, driving, driving directions, geosmart, location based services, map tools, maps, navman, new zealand, new zealand maps, real time traffic, satnav, Traffic, Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Are Maps all Created Equal?

I really enjoyed reading Brian Rudman’s article in this morning’s NZ Herald. It was about Google Maps and the quality of their data in Auckland. Basically it was about the usefulness of Google Maps to help people find their way around, getting walking and driving directions, and most recently the inclusion of information to help people find out which buses to catch and how to get to them using data from ARTA.

I urge you to read the story, because it highlights some interesting points that we often struggle to explain to people.

I’m not knocking Google, I love Google and spend a lot of time using it, as do many of my colleagues. But here’s the thing. Google is a data collection and aggregation tool that enables people to access data from multiple sources and use it for their purposes. In some cases Google creates the data, which includes having people drive vehicles such as the Street View cars to help people make better use of maps.

The problem we frequently have is that people think that, because there are Google Maps and Google is ‘the authority’ then their maps must be the best, or, as people often learn the hard way, that Maps are all pretty much the same.

If that were the case, there would be no need for GeoSmart, because Google obviously has far more money and resources than we do. What we have and they don’t, is a mandate to have the best possible maps that can be used to meet people’s varying needs. One of the key components in this, is what we call our ‘turn restriction database’. We know where all the roads are, we know which ones have traffic lights or roundabouts, we know which ones are one way streets, or have no left or right turns. We know the streets where you can turn legally, but a large vehicle probably wouldn’t be able to complete the manoevre.

We know which roads in NZ actually exist. What do I mean? New Zealand was town planned in Edinborough a couple of centuries ago and some 20% of the streets draughted, were never constructed. We know those as paper roads. These still exist on our government maps (which services such as Google use) because they have a legal status and the Government can still retake the land to build them.

For decades, our people have maintained maps of New Zealand working with data we collected by driving and flying New Zealand over and over again. We continue to do this and move the boundaries taking advantage of new technology so that our data quality and accuracy stays ahead of the needs of our clients. For example, with the RAPIDcV, we now are able to collect data at 15cm accuracy for future car navigation and safety systems. Advanced Driver Assistance Systems, Eco-routing and other future technologies will only work with quality data and for these services, near enough is definitely not good enough.

When people buy car navigation systems, they are relying on accuracy to help them find their way around. There is a good reason why quality brands such as Navman and TomTom come to us for data, because near enough is not good enough. If you take a look at web map sites where you can see the roads on aerial photography and where they show the roads using the labels, you will see that they often don’t match up. In other words, they are not spatially accurate.

If you want to claim tax rebates for times when your commercial vehicle is not on a public road, you need to to be able to prove accurately, where you drove. If your map itself isn’t accurate, then your argument must be flawed.

In the old days, we looked at a map and interpreted the data in our heads. If something didn’t look right, we worked our way around it, and it wasn’t a problem. When you put your map on a computer and have the computer make decisions for you, the quality of the data has a far more serious impact. That is why we have a large team of professionals employed in NZ to make sure that we have as accurate data as possible. That is why the NZ Automobile Association invested in our company.

One of today’s problems is that these maps are now accessible on mobile phones and other devices. People assume that all maps are basically the same and then don’t understand when they get a poor result. They might blame the phone manufacturer or the technology, but the old addage in the computer industry is still true. GIGO. Garbage In, Garbage Out.

So next time you want to rely on a data source, don’t assume that all maps are the same. They aren’t. In some cases it doesn’t matter, but in many cases it does. Our people care about quality, they use patience and skill to produce map data that people rely on.

Thanks Brian for showing us that map quality matters and being a multinational giant doesn’t necessarily mean they are always the best. Who knows NZ better than Kiwis? I’m sure you will find AA Maps and other sites that use GeoSmart Maps a tad more reliable.

December 18, 2009 Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , | 1 Comment

AA Traffic is here

For the last year we have been flat out developing our Real Time Traffic solution, aka AA Traffic. This has been a huge undertaking with so many elements involved. As you may know, GeoSmart is a wholly owned subsidiary of the New Zealand Automobile Association. NZAA is the first and only motoring association in the world so far to own a mapping company and thereby have access to its own mapping data and the ability to create solutions.

One of the biggest issues today is traffic and as a motoring association, an incorporated society owned by its members who are motorists, a key concern for it is to keep motorists moving. This presents a problem in a country where there appear to be more cars than people. In Auckland particularly, traffic issues are compounded by the many people who feel that the public transport system doesn’t meet their needs. That’s without taking into consideration the current bus strikes in Auckland which have seen some schools missing 15% of the students today. In August Michael Barnett, Chairman of the Auckland Business Forum quoted comments in the NZ Herald of 10 years ago that then the time-cost to business for Auckland was around $1 billion!

AA Traffic by GeoSmart was not designed to solve problems, rather to inform road users and give them information that will help them decide on their driving route, or perhaps to reconsider whether they want to be on the road at all. The system is to complex to explain, but fundamentally this is how it works.

Data Input

We have established relationships with emergency services, New Zealand Transport Agency, several councils and other organisations who continually feed us with information about accidents, incidents, road works, events and anything  else that could interfere with normal throughput of NZ’s roads. This information is managed by call centre staff who work shifts covering 24 hours a day, 7 days a week. The system is designed to collate all of this information, eliminate false positives, verify the source and quality of the data and much more. We even invite AA Members to tell us about incidents they find, by dialling *223 on their mobiles.

Data Output

The information is then disseminated to be transmitted across many channels. The first ones are AA Maps, which is our flagship mapping site, supporting routing, searching for Points of Interest and much more. What better way to plan your trip or holiday, than to be able view the route, including any traffic issues that might affect you before you drive, then print the route with turn by turn directions, to take for your navigator in the car.

We have totally revamped AA’s Roadwatch website. You can now preset the region that has the greatest relevance to you and by setting up a free AA Maps account, have Roadwatch automatically open to the page in your web browser. This automatically refreshes every 5 minutes to give you the latest information.

We now have additional subscription  services that you can find at the new AA Traffic website. These are Alerts that you can receive by email or direct to your mobile phone. Services available are the Route Alert, Area Alert and Weekend Getaway. If you are an AA Member, you can try the email Alert services for free until the end of the year and if you use a Telecom mobile, you can access the Alert service for free on your mobile until the end of the year.

Of course we are very serious about safety and as we can’t tell whether you are in your car, or driving when you receive our alerts, we place a condition on users of our services, that they do not view them whilst driving.

In addition to these services, we are now sending AA Traffic information directly to compatible car navigation devices. This has significant benefits because if the device knows where you are going and the route you are taking, it is able to alert you about an incident (even if it occurred after you started driving) and offer you an alternative route. The first devices on the market come from Navman. There are a number of other brands of car navigation offering this service on the way. If you are on the road a lot, even if you know how to get to your destination, you can’t know about what’s happening or going to happen on your route. This should be of significant benefit to all regular road users, whether emergency services, trades people, sales people and merchandisers, taxis and many more.

Now of course we want people to know about it and will be running a number of marketing activities to share the word. You can expect to see advertising material about AA Traffic in a range of media and of course we invite you to try it out for yourself.

If you are on Twitter, you can now follows us here, and we al;so have a Facebook Fan Page where we update information and also run competitions and invite people to share their stories or information. If you are on Facebook, why don’t you join in and keep in the know?

October 12, 2009 Posted by | AA Maps, car navigation, competitions, driving, driving directions, facebook, geosmart, gps, location based services, map tools, maps, Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

A World first with TomTom on iPhone

New Zealand is the first country in the world to get TomTom car navigation on iPhone and of course it is using the latest GeoSmart Maps.

Whilst the penetration of iPhone in New Zealand isn’t huge, the timing is perfect, in a competitive market with Telecom’s XT network and the new models of iPhone now being available. The new laws about not using hand-held mobiles fit perfectly too as there is a new accessory available which is in effect a TomTom car kit, comprising a windscreen mount which allows you to also use your phone in hands-free mode.

TomTom has taken advantage of the accelerometers in iPhone. Simply flipping the phone to it’s side, the application will run happily in landscape or portrait mode, which is also supported by the car kit. The car kit includes a speaker and microphone, external GPS (so it can even work with iPod touch) and it can connect to your car stereo system.

August 16, 2009 Posted by | car navigation, driving, driving directions, geosmart, gps, iphone, maps, Mobile maps, new zealand, new zealand maps, satnav, tomtom, Uncategorized | , , , , | 2 Comments