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Ageing of the workforce in freight and distribution

Baby boomers are a major part of our workforce today and play a very important part in the freight and distribution industry. I’m told that the average age of a truck driver in New Zealand today is 49. This presents positives and negatives.

The maturity and experience of these drivers makes them very valuable. They know the road, they know their vehicles and routes and get the job done. They are largely professional drivers, many of whom own their own vehicles. Many were able to do that by borrowing against their homes and the average freight company as we have discussed in previous blogs is 0-5 trucks.These operators tend to be very good at their job, but not well versed when it comes to technology. Applications to help them improve efficiencies in their work need to be very user friendly. That is something that GeoSmart puts a lot of energy to.

The flip side is that not a lot of people are rushing to become truck drivers. Many companies don’t really want them until they reach around 24-25 and have burnt out the lead foot testosterone which could be a disaster in a big half a million dollar rig. By that time, a lot of the working stock that might have gone into truck driving have chosen other career paths, or have moved to other shores such as the mines in Australia where they can earn 3 times what they can get paid in New Zealand. We can hope that they will come back to New Zealand with those savings and experience and use them to invest in their driving career back here. These people are of course extremely tech savvy and will expect to have access to applications and services such as Real Time Traffic, Route Optimisation, Car Navigation, Fleet Management and Business Intelligence.

Car navigation with real time traffic

Keeping these ageing drivers healthy and productive is a sustainability policy in itself. Providing them with tools starting with car navigation with real time traffic is a good start. It’s easy to use and whist these people may know the roads like the backs of their hands, they don’t know that there is an accident or traffic congestion that is going to stop them from getting where they are going. They also don’t necessarily know alternate routes they could be using or what the traffic conditions are there. It could be driving out of the frying pan into the fire. A device that tells them there is a 35 minute delay on their current route, but an alternate route will only have a 10 minute delay could be gold for these people. If you are looking at one of these, make sure it provides coverage for the are they are driving in and has the very latest map data as there have been many changes in New Zealand roads over the last year. GeoSmart produces new map updates every 3 months.

February 28, 2012 Posted by | AA Traffic, Auckland, Business Tools, car navigation, Distribution, driving, Freight, geosmart, new zealand, new zealand maps, Oil Price, real time traffic, route optimisation, Route2GO, territory management, tomtom, Traffic, Uncategorized | , , , , , , , , , , , , , | Leave a comment

Sustainability Generates Profit in the Transport Industry in New Zealand

This month I had the pleasure of presenting to the New Zealand Freight Summit at Auckland University to a diverse group of people from all facets of the transport industry. There were a number of common threads and one of them was sustainability. This is a word that is bandied around a lot, together with concepts like carbon emission trading and taxes, but I wonder how seriously a lot of companies are taking it.

One motivator is compliance. Government departments and many corporates today have KPI’s which require that they do business with companies who have sustainability policies and practices. We have responded to a number of tenders recently which have asked us to specify what sustainability practices we have put in place.

I have read many articles that say that companies which have sustainability practices are more profitable than those that don’t. Obviously the above is one good reason, effectively there are contracts they won’t win simply based on the policy.

There are of course other good reasons that also hit the bottom line. The most obvious one is the rising price of oil. If you use tools such as Route Optimisation and Business Intelligence, you can potentially do more work whilst driving shorter times and distance. That means reduced running costs, reduced maintenance costs, saved time which potentially means being able to do more work in the same amount of time and bottom line increase in profit. Whether your fleet is one vehicle or hundreds, there are savings to be made and they are easy to achieve.

Wellington Traffic 28 February 2012 1:15PM

I really enjoyed showing people AA Traffic by GeoSmart. Many of the delegates were not aware that we have real time traffic congestion information covering virtually all arterial roads and highways throughout New Zealand and Australia. There will be some announcements about this in the very near future. If you are a transport operator, how would you like to be able to see exactly where the congestion is in real time and on the same map, see your vehicle fleet?

Does traffic congestion cost your company by not letting your vehicles get where they want to be on time? Wouldn’t it be great if you could have a birds eye of what was going on in real time 24/7? What would that mean to your business? We can help you with that.

Utilising technologies like this can help your company to focus on reducing overheads when the economy is tight and allows you to tell the market that you have sustainability practices, not just policies. Of course in doing so, you are actually taking practical steps to reduce your company’s carbon footprint and doing something good for your country and the planet.

Want to know more about how you can use these technologies in your business? We’d love to talk with you. Contact us today.

February 28, 2012 Posted by | Auckland, Australia Maps, Business Intelligence, Business Tools, carbon footprint, Delivery, Distribution, driving, Freight, geosmart, new zealand maps, Oil Price, petrol, real time traffic, route optimisation, territory management, Traffic, university | , , , , , , , , , , , , , | Leave a comment